Pin Performance Report
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Pin Performance Reports can be generated as the the top performing pins based on a keyword that you provide, or a specific pin list that you provide. For Example, you may want to know the best performing pins for the word shoes. We will provide you with a hundred, a thousand or even tens of thousands of pins in this category with the performance of each pin. You may choose to track certain pins within your boards or in the community ans provide us a specific pin list which we will track for you and provide regular reports. The cost of these reports is based on frequency and depth.
Competitive Pin Report
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Competitive Pin Reports are generated by providing us with the People URL of the brand you are tracking. We will then provide you with a complete list of their pins and their performance. Competitive reports are generally done to find the volume, frequency and success of competitors. This may be done for multiple competitors and we recommend a monthly frequency to get meaningful performance data.
Pin Origination Report
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It is often useful to know where pins in your category are coming from. This report will help you find which sources are the most popular. For example, if you are in the nail polish industry you may want to know what other sites your user are co-browsing in order to pin their images - blogs, articles, Tumblr, or ecommerce sites. We will review thousands or tens of thousands of images in your category of interest and look at the source URL for each pin. We will then consolidate this list by the URL to provide you with a final ranking of which sources are the most popular original sources for pins.
Influential Users Report
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The majority of image socialization behavior is not pinning - it is following. You can get a sense of what is happening with this passive behavior by watching influencers. Knowing the most influential people in your category can help you understand what is sparking their interest and the interest of the community at large. You may be interested in what trends they are following, or just try to inspire them to follow your products or images. Markets can change fast and nothing gives you more real insight than knowing what people are watching.
Lead Generation Report
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A Lead generation report will provide you with an exhaustive list of users who have pins or boards in your space, but who are not yet following you. These new users can come from competitors, category keywords, specific follower groups, and more. Just let us know what types of users you are interested in adding and we will provide you the list. Lead generation reports will be ranked by different parameters. We can also categorize users into the 4 pinning behavior models we have developed for marketing convenience.